Are you a Brand Rebel?
Mediocracy? Never heard of it. We don’t do rules. Ask us: what’s the biggest risk? We say: “Choosing to stay in the safe zone of comfort.” We make our way through insecurities. Why? Because we’ve got something to DO in this life. Something valuable. Each of you in your own way, with your own story and according to your own set of rules. We are Brand Rebels. Will you become one too?
1. Head-strong opinionated entrepreneur
2. Authentic Professional with magnetic qualities / capacities
3. Curious individual with a valuable story
Zullen we samen ontdekken welke woorden in het woordenboek van jouw merk horen?
Learning + Doing
Rebelicious entrepreneurs are constantly learning new stuff. Interaction with others during a training session enables them to grow and to develop their business. Connection with others inspires to make stronger choices, which make them extremely appealing to their target audience. Would that be something you’re in for? That’s awesome, because you might even want to join us in learning.
Be a Brand Rebel is a training company, supporting eager-to-learn entrepreneurs in getting a deeper understanding of how to position and expand their brand. Never mind boring seminars. With us you experience ACTIVE and INTERACTIVE implementation events, where words will become a tool to give your business a PULSE.
In our courses, as well as 1-2-1 journeys, we help you get clear on these three brand must-haves:
BRAND IDENTITY – Who are you really? Who CAN you be and who do you CHOOSE to be? Not you as a person, but as a brand. What dreams sizzle in your heart? What do you guys believe in, in your deepest core? How do you behave? Questions that propel a deep-dive into your brand. The outcome? Your business wil get a PULSE.
BRAND PERSONALITY – Who you are as a brand is not the same as HOW you are. How you are refers to your expressive side. How do you show up? What elements of your personality will you specifically emphasize to help customers move forward? A discerning and multi-facetted brand personality helps you create its own look, voice and vibe.
BRAND MESSAGE – Any strong brand becomes a brand because of its message. The products? They’re just the physical form of that message. Your true story is more than only a chronological sequence of events and developments. Your story shows who you are and how you are. The first two steps – identity and personality – come to live through the message.
Event ReMARKable Words
The one amazing toolkit to start defining your brand story consists of words. Never underestimate the power of words, because they can be magical. Words can move you, convince, simply inform and get you moving.
More importantly – your words tell your story in the most consistent and unconditional way. Are you ready to start discovering your words? Join us for the LIVE event, ReMARKable Words.
Why would you want to be a Brand Rebel?
- Because for us, words are treasures that hold value. You use 16.000 words a day. Why not use them wisely, in YOUR way?
- Because customers expect more from you than only a product or service. They’re critical. And they should be.
- Because real brands give their customers a feel-good experience. Which makes their purchase from you totally worthwhile.
- Because you’ll create a filter to only attract your ideal customer. The result: higher success, better reputation, higher rates.
Because there’s already plenty of that gray mediocrity among those goody-two-shoes keeping up with the standards.
It’s time to do things 100% your way.
“You don’t have to beat the competition to be successful. Just make sure they don’t matter.”
Download the e-book What’s your P.O.I.N.T., dude?
Hey entrepreneur. Yeah, you there. It’s time for you to claim the spotlight. Start sharing what you stand for. Relentless in making a statement, persistently authentic. How are you going to make your P.O.I.N.T?
It’s really not about showing me that you’re a frigging awesome professional. Nope. Do you need to show your audience, though? Hell yes. And you’re constantly given opportunities to do that. During a networking event, at a sales meeting, in the elevator, in the train… want me to go on?
If only… you could get your point across convincingly. How can you persuade and be authentic at the same time?
Meet our Brand Rebel with a Cause
“Every brand can make impact. Show that rebelicious personality of yours and uplevel your sh*t!” – Michelle Coops, Internationaal ondernemer & spreker
I believe that entrepreneurs can make a difference in this world. Especially entrepreneurs and professionals in small organizations, who have a deeply rooted belief in what they do. They’re so unbelievably awesome!
They just don’t show it that often. Or they think that they don’t have much to say (yet). Or they’d rather not be set in the spotlight. Or they struggle with words – for social content, conversations or writing. Hey, I’ve been there, done that. To construct your brand means that you have to be visible and that’s scary. But guess what. It’s not about you. It’s about your customer. Think of all those people waiting to be supported by the value you bring. You have a talent, a skill, so share it. Even if you help just one person. How cool would that be?
What I’m sharing with you? My skills and knowledge on building your brand and the story around it. My goal is to help ambitious entrepreneurs find their own words. Words that define their BRAND tell an unequivocal STORY and simply make their ENTREPRENEURSHIP more fun.
So, there it is: a glimpse of your path. The first step makes you shiver. The shimmer in your eyes grows, a big smile lights up your face. You feel 5 inches taller. The air is crispier, colors are brighter and your coffee tastes damn good today. Defining and walking your own path is riveting, maybe a little overwhelming. That’s okay, but mind you: the journey is more beautiful than ever.
Be a Brand Rebel is Powered by Michelle Coops
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